Media Resources
Pulse Press Kit
Everything you need to tell the Pulse story - from founder bios to product screenshots
Press Kit Sections
Need help? Contact us at press@fitwithpulse.ai
Overview
The 30-second pitch
Elevator Pitch
Pulse is a fitness app where creators capture and share their Moves—we turn those into gamified, community-driven fitness experiences for their audiences. At its core, we help people move together.
Why Now? Narrative
In the post-COVID era, people are yearning for authentic connection in fitness. We\'re seeing explosive growth in in-person run clubs, community workouts, and fitness communities seeking meaningful engagement beyond digital screens.
Meanwhile, short-form content has revolutionized how people consume information, creating perfect conditions for bite-sized fitness content. The fitness industry continues to grow exponentially, with digital fitness projected to reach $44.7 billion by 2026, creating space for a dominant digital platform that connects people through movement.
Download Full Overview PDFQuick Stats
FOUNDED
June 2023
HEADQUARTERS
Atlanta, GA
USERS
1,000+
UNIQUE MOVES
500+
WORKOUTS COMPLETED
30,000+
FUNDING
Seed Stage
MEDIA NOTE
For the most current stats and metrics, please contact our press team directly at press@pulse.ai
Founder Bio & Photos
Tremaine Grant
Short Bio (150 words)
Tremaine is the founder and CEO of Pulse, bringing 10+ years of tech experience, personal training, and elite athletic background as a former Division 1 Track & Field athlete at Florida State University. His career spans as a Principle Engineer leading technical development and system architecture across the industry at General Motors, Meridian Healthcare, IQVIA, Pfizer, Eli Lilly, and Warby Parker. As a serial entrepreneur, he founded and scaled a previous fitness app called BULK to over 200k+ users across 70+ countries, demonstrating his ability to build impactful global communities. His unique blend of technical expertise and athletic ability drives his passion for innovating in the fitness technology space.
Long Bio (600 words)
Tremaine Grant is the visionary founder and CEO of Pulse, a groundbreaking fitness collective platform that's redefining the intersection of technology, community, and physical wellbeing. His journey to creating Pulse represents a perfect synthesis of his technical expertise, entrepreneurial spirit, and lifelong commitment to fitness.
Born and raised in Atlanta, Tremaine discovered his dual passions for technology and athletics early in life. As a scholarship track athlete in college, he experienced firsthand the transformative power of structured fitness and community support. Simultaneously, he pursued computer science, fascinated by technology's potential to connect people and solve real-world problems.
After graduating, Tremaine built a successful career as a software engineer at several leading tech companies, working on projects that reached millions of users. Throughout his corporate journey, he remained deeply connected to fitness communities, participating in and eventually leading workout groups in his spare time.
The idea for Pulse emerged from a simple observation: while social media had transformed nearly every aspect of daily life, fitness platforms remained surprisingly one-dimensional, primarily focusing on content consumption rather than creation and community engagement. Tremaine envisioned a platform where anyone—not just professional trainers—could easily create, share, and build community around fitness content.
INTERESTING FACTS
- Former collegiate track athlete (110m,400m hurdles specialist)
- Self-taught programmer at age 12 (went on to major in computer science)
- Passionate advocate for diversity in tech and fitness spaces
- Has traveled to 31 countries
Product One-Pager
How Pulse Works
Problem → Solution
THE PROBLEM:
Fitness has become increasingly isolated and consumption-driven. Existing platforms treat users as passive consumers rather than active creators. People struggle to maintain motivation without community support.
THE SOLUTION:
Pulse transforms fitness into a social experience by enabling anyone to create, share, and participate in community-driven workouts. Our three-tiered system (Moves → Stacks → Rounds) provides the building blocks for a truly collaborative fitness ecosystem.
User Testimonials
"Pulse reminds me of the best classrooms — They're places where every student can feel success."
Deray Mckesson, NYC
"The Mobility Challenge is Amazing! I do it after my workouts and it feels soooo good!"
Marques Zak, NYC
The Pulse Ecosystem
Moves
5-30 second video clips of exercises that form the building blocks of your fitness journey. Create or follow moves from the community.
Stacks
Combine multiple Moves to create complete workout routines. Personalize with sets, reps, and timing to match your fitness level.
Rounds
Community fitness challenges where members complete Stacks together, compete for points, and support each other's progress.
Media Assets
Visual Resources
Download official Pulse brand assets, app screenshots, and media materials. All assets are available in high resolution formats suitable for both print and digital media.
Logos
SVG, PNG, Dark/Light
Logos
Official Pulse brand logos in various formats and color schemes
View allApp Screenshots
High-resolution, all features
App Screenshots
High-resolution images of all key app screens and features
View all
Brand Guidelines
Colors, typography, usage
Brand Guidelines
Comprehensive guide to Pulse's visual identity and brand usage
View all
Press Releases
Latest news and announcements
Press Releases
Official announcements and news from the Pulse team
Coming soon
Fact-Check Sheet
Get Your Facts Straight
All the official names, numbers, and terminology used at Pulse, compiled for easy reference to ensure accuracy in your reporting.
Company Information
COMPANY NAME
Pulse Fitness Collective LLC (legal), "Pulse" or "Pulse Fitness Collective" (informal)
FOUNDING
Founded in June 2023 by Tremaine Grant in Atlanta, Georgia
VISION STATEMENT
To become the dominant digital fitness platform globally. We see this position as open and ready for the taking, with no singular platform currently serving as the go-to destination. We will achieve dominance through comprehensive content categories, innovative health-based products, and by leading the frontier of fitness technology.
MISSION STATEMENT
To create meaningful fitness connections in an era that prioritizes media consumption over social interaction, while simultaneously opening new economic opportunities in the fitness space. We aim to democratize fitness expertise the way Spotify revolutionized the music industry, creating new passive income streams for fitness professionals and enthusiasts alike.
PRODUCT TERMINOLOGY
Moves (individual exercise videos)
Stacks (workout routines)
Rounds (community challenges)
PLATFORM AVAILABILITY
iOS App Store, Web app (fitwithpulse.ai)
HEADQUARTERS
Atlanta, Georgia, USA
Key Metrics
USERS
1,000+ customer reached(through beta + full launch) as of May 2025
150+ paid members
Source: Internal analytics, AppStore Connect
CREATOR COMMUNITY
50 creators onboarded(persuing 100 tariners through pilot program)
Source: User registration data, verified May 2025
CONTENT STATS
800+ unique workout share links generated
1000+ moves created
30,000+ workouts completed
Source: Platform database, May 2025
ROUND PARTICIPATION
3 Rounds launched since Jan 2025
200+ participants
12,000+ workouts completed
Source: Challenge analytics, May 2025
Talking Points
Key Message Pillars
- 1
The Creator Economy for Fitness
Pulse is pioneering a creator economy specifically for fitness, where anyone with passion can create, share, and potentially monetize their fitness content.
- 2
Community-Driven Innovation
Unlike traditional top-down fitness platforms, Pulse evolves based on how our community uses it. Our users directly shape the future of the platform.
- 3
Democratizing Fitness Content
We're breaking down barriers between "experts" and "consumers" by giving everyone the tools to create high-quality fitness content.
- 4
From Content to Community
Pulse transforms passive content consumption into active community participation through our Rounds feature, where users workout together virtually.
- 5
The Social Fitness Revolution
Fitness has historically been an individual journey. Pulse is making it inherently social, without sacrificing personalization.
- 6
Inclusive Leadership in Tech
As a Black-founded tech startup in the fitness space, Pulse represents the importance of diverse leadership in shaping inclusive platforms.
FAQs
Frequently Asked Questions
How does Pulse differ from other fitness apps?
Most fitness apps treat users as passive consumers of expert-created content. Pulse flips this model by enabling every user to be a creator, sharing their own exercises and workouts while building community through challenges.
Do users need to be fitness experts to create content?
Not at all. Pulse is designed for everyone from beginners to professionals. Our intuitive tools make it easy for anyone to create high-quality fitness content, whether you're sharing your first push-up or your specialized training regimen.
What is the Morning Mobility Challenge?
The Morning Mobility Challenge is our flagship community event where participants commit to daily morning mobility exercises for 30 days. It combines user-generated content with community accountability, representing the essence of what makes Pulse unique.
How does Pulse plan to monetize?
Our primary focus is building a vibrant community and platform. Our future monetization will include premium features for creators, community challenge sponsorships, and tools that help fitness professionals expand their reach while maintaining our commitment to an accessible core platform.
Is Pulse available internationally?
Yes, Pulse is available worldwide on iOS and through our web app. While our primary market is currently the United States, we're seeing organic growth in international markets, particularly in Canada, the UK, and Australia.
Media Contact
Get In Touch
Download Press Kit
Get everything in one place for offline access. Our complete press kit includes all PDFs, high-resolution images, and video assets.